Travel Agency Advertising

There has been an increase in direct advertising by travel agents that are trying to better understand the needs of individual customers and target their travel agency advertising to existing customers who have already booked previous holidays through these travel agents. It is easier to sell to a existing customer who is happy with your services rather than spend your travel agency advertising to seek new customers.

The internet has proved a useful tool for travel agency advertising to existing customers as more and more travel agents are storing customer contact details and as long as the privacy of customers is respected, customers don’t mind receiving holiday offers if they have opted into a newsletter or holiday offer ezine. These offers sent to existing customers can be tailored to suit their travelling preferences. The travel advertising system allows users to sign up to holiday offers and receive an monthly email of the latest holidays added by travel agents to the Travel advertising holiday web sites.  Travel agents who become a partner of travel advertising and advertise their holidays on the holiday web sites will also increase their travel agency advertising through the monthly emails sent to potential customers who have signed up the Travel Advertising newsletter.

In the future if travel agents want to launch new travel agency advertising campaigns then travel advertising has a database of clients we can send a email newsletter to inform them of your new services. For further information on increasing your travel agency advertising visit our membership benefits page.